Myrtle Beach’s sultan of style is all about hair

For Weekly SurgeOctober 9, 2013 

Roger Cribb II cuts Jessica Payne's hair. Courtesy photo.

Roger Cribb II is a rock star in the hair world, having been on the cutting edge of the freshest styles, designs and color techniques - year in and year out. His work with Paul Mitchell has taken him across the nation, presenting at hair shows and conventions and teaching at salons and schools everywhere as a Premier National Educator with the company.

Cribb has been building his client base and his local reputation since December 2007, when he opened the doors of his business, R.Cribb THE SALON on Kings Highway in Myrtle Beach since December 2007.

From a military family, Cribb, 41, was born in Japan and relocated constantly. “My dad was career Air Force and his second career was barbering,” he says, adding that his grandfather was also a barber. “I am third generation in the hair industry.”

Cribb moved to the beach in 1995 from Andrews with a plan. His first objective was a job, which he quickly secured as part of the opening staff at Hard Rock Café at Broadway at the Beach. He set aside money for hair school and enrolled six months later. “I got licensed at the end of 1996 and got into being a hairdresser – and set my future goals to be a salon owner.”

While he worked as a traditional hair stylist with several salons here, the Paul Mitchell opportunity came up when a sales consultant from the company invited him to an upcoming class. “At first I didn’t want to go, thinking that I didn’t have time – but I thought about it and decided to enroll. I was just so blown away by their inspiration, enthusiasm and products – and all of the educators were just so helpful that I knew I wanted to get involved.” In 2000, he became an educator as well – and cites this as his biggest accomplishment and an honor.

“I travel and train hairdressers around the country and do hair shows,” he says. “I am what is called a platform artist, which means that I show current trends onstage, like a musicians do when they play for an audience. I work with salons and focus on owners so that they can be better businesspeople and mentors to their staffs – and I help train their staffs to be better stylists.”

And at R.Cribb THE SALON – don’t expect to find fragmentation into nails, skin, waxing or massage. It’s all about hair. And hair only. Cribb has three stylists on the floor, three apprentices and one salon manager. “You know the old saying, ‘jack of all trades and master of none?’ I want to be the master of one area and that’s hair. All hair, all day.”

This full dance card can be daunting for Cribb, who admits that this lifestyle takes a ton of energy to sustain.

“My salon is open Wednesday through Saturday,” he says. “Usually Sunday I have an actual day off. Monday is the day I’m traveling, teaching and training. Tuesday is my ‘take care of business’ day at my salon. I do my inventory and educational invoices – set up new classes.” Sometimes he needs to travel on Sundays as well to make this schedule work.

Cribb takes goals seriously. His ultimate professional goal is an advanced academy. “Where I have R.Cribb THE SALON, I envision R.Cribb THE ACADEMY,” he says.

Downtime might include kayaking or riding his Harley – and Cribb can likely be spotted at Ron Jon’s Beer & Burgers or The Boathouse, especially during the latter’s Summer Concert Series. His current favorite eatery is Lombardo’s Bistro in Myrtle Beach.

And as for the Grand Strand, Cribb has finally laid down roots.

“I traveled so much with my father that I never had roots anywhere,” he says. “But I have been here for 17 years now. I will probably have property elsewhere, but I think I will always call Myrtle Beach home.”

Know of a local with an interesting job or career that should be given the Working 4 A Living treatment? Contact Roger Yale at

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